Gen M Tour

Gen M Tour

SECURE YOUR PLACE IN THE DRIVER'S SEAT. GEN M TOUR.

A hands-on BMW M test drive event at Weatherford BMW of Berkeley. All attendees receives $1000 credit towards the purchase or lease of a new BMW M model, and one attendee leaves with a spot at the Sunwise VIP Rally & Track Day.


You're invited to get behind the wheel of BMW M vehicles. Gen M Tour transforms a street drive into a hands-on experience with BMW M. Discover performance that's tailored to every generation. Take your place in the driver's seat of the M3, the genesis of the Gen M pedigree, as well as the thrilling M2 and the ultimate performance in the M5, featuring 717 horsepower.


$1000 CREDIT, EVERY ATTENDEE.

All attendees will receive a $1000 credit toward the lease or purchase of a new high-performance M model, electrified M model or performance M model. Spaces are limited and are on a first-come, first-served basis.


Gen M Tour

Weatherford BMW of Berkeley

735 Ashby Avenue, Berkeley, CA 94710


Friday, June 26, 2026

Coffee and pastries at 8:30 am

Cars and Coffee at 8:30 am to 6:00 pm

Test drives begin at 10 am


RESERVE YOUR GEN M SPOT


cars and coffe junen 2026


SUNWISE VIP RALLY & TRACK DAY

We'll raffle one exclusive spot to a two-day VIP event for one Gen M Tour attendee. No purchase necessary.


Event Details - Two Day, All-Access Event
Day 1 - Sunday, July 19
Scenic Road Rally - a guided drive through Northern California's most scenic roads with a curated group of BMW enthusiasts.

Day 2 - Monday, July 20
Heart-pounding lap time at Weathertech Raceway Laguna Seca - including lead follow sessions, instruction and time on the corkscrew.

LAST YEAR'S SUNWISE VIP RALLY & TRACK DAY